Marketing
Fill every cubby. Keep them full.
Marketing built for daycare operators — not agencies. Every tool below exists to turn inquiries into tours, tours into enrollments, and enrolled families into referrals.
Tour-First Website
Your website has one job: book the tour. Not "learn more," not "contact us," not a 40-page PDF download. One clear path from landing to tour scheduled, optimized for the parent Googling "daycare near me" on their phone at 10 PM. The tour is where enrollment happens; the website exists to get them there.
Local SEO
Google Business Profile management, "daycare near me" landing pages, review velocity, and citation consistency — the signals that decide whether your center shows up when a parent searches. Most centers have a GBP with a wrong phone number and three photos from 2019. This fixes that.
Free AI Audit Funnel
The audit scores a center on four things: inquiry response time, online reviews, website effectiveness, and follow-up systems. Owners see their gaps — specific, scored, and honest. The audit is free, the conversation is real, and the gaps become the starting point for the system that fixes them.
Open-House & Event Campaigns
Email, text, and social kits for open houses, enrollment events, and seasonal pushes — pre-written, pre-designed, and ready to launch. You pick the date; the system handles the outreach. RSVPs tracked, reminders sent, no-shows followed up.
Referral Engine
Parent referrals tracked, thanked, and rewarded automatically. When a current family refers a new one, both get acknowledged — and you know exactly which families are driving your growth. Word of mouth is your best channel; this makes it measurable.
Reputation Dashboard
Reviews, ratings, and response times — all in one view. See where you stand on Google, track your review velocity over time, and catch a negative review before it sits unanswered for two weeks. The review engine feeds the dashboard; the dashboard shows you the score.